What if… Restaurants Promoted Cooking at Home?

23 Jan
by Deanne

It seems like a crazy idea for a restaurant to promote cooking at home.  But being concerned about the quality of prepared food that is normally served in restaurants, we instigated a promotion during the month of August and September called The FarmerChef Project. Photo of Pickle Recipe  We recruited two other restaurants to join our restaurant in offering recipes of dishes that we prepared using local ingredients.  Then offered recipes for customers to prepare the dish at home.  Even though the promotion is officially over, you can check out the recipes by clicking on our icon which will take you to the  pinterest page. Logo for FarmerChefs

As part of the promotion we worked with University of Minnesota Extension to help us survey restaurant customers about their preferences for local food and cooking. There is a myth that says people won’t pay for better quality ingredients. Our survey respondents reported that they were willing to pay from 5% to 25% more for a meal prepared with local ingredients?

Would you like to see more restaurants promote cooking at home with local products?  If they did, would it help to repair our broken food system?

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One Response to “What if… Restaurants Promoted Cooking at Home?”

  1. Chateau Prairie January 23, 2014 at 6:00 pm #

    Yes, I would love to see home cooking available in restaurants! I would definitely go!

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