By Deanne
When I was shopping at the farmers market on Saturday there were a lot of people running around with pink clothing and wigs. Being a bit clueless, I finally realized that there must have been an event to raise awareness and money for breast cancer research.
Have you heard the term pinkwashing?
It is an ad and marketing campaign where a company or organization claims to care about breast cancer by promoting a pink ribbon product, but at the same time produces, manufactures and/or sells products that are linked to the disease.
One way to deal with pinkwashing is to learn more about the product you buy.
In contrast to just mindlessly buying consumer packaged goods wrapped in pink ribbons, consider this Chinese proverb:
“Eating pungent radish and drinking hot tea, let the starved doctors beg on their knees.”
Digging a bit deeper, one learns that radishes are full of phytochemicals like zeaxanthin, lutein and beta-carotene. The lovely pink watermelon radish is a rich source of antioxidants, vitamins and minerals.
There seems to be a pattern unfolding on this real food journey: nutrient-rich, plant based foods can have a large positive impact on our health. If you agree, join me in developing a FarmerChef lifestyle by shopping and cooking mostly local and real foods. You might even consider planting a raised-bed garden. It may seem overwhelming at first, but we can make it fun and make a difference to our health.
Francine introduced me to this pink beauty when she returned from China. I picked one up at the Downtown Des Moines Farmers’ Market and decided to make this recipe. A slight variation to Francine’s recipe which is also very good. The three spices: cinnamon, turmeric, and cloves are added because of their health benefits and flavor.
Watermelon Radish Salad
- 1 large watermelon radish, sliced as thinly as possible
- 1 small white onion, also sliced thin
- 1/3 cup orange juice
- 2 tablespoons extra virgin olive oil
- 1/2 teaspoon sea salt
- 1/2 teaspoon pepper (fresh ground)
- 2 tablespoon rice wine vinegar
- 1 teaspoon cinnamon
- 1/2 teaspoon cloves
- 1 teaspoon turmeric
Use a peeler to remove the outside of the radish. Slice radish and then cut slices into lovely pink ribbons.
Slice onion and place in large mixing bowl.
In a smaller bowl mix the juice, oil, sea salt, pepper, rice wine vinegar, cinnamon, cloves, and turmeric and make a simple dressing to pour over the radish and onions.
Do you think it would be cool to pass out these radishes at the next #bepink event? Imagine the conversations and education about the value of real food.
Tags: #bepink, beta-carotene, breast cancer awareness, farmer's market recipes, gluten-free, local, lutein, nutrient-rich, orange juice, phytochemicals, pink, pinkwashing, root vegetables, salad, seasonal, watermelon radish, zeaxanthin